Bronze 2025

HWG Campus LU

by Geissert Thomas for TEAMGEISSERT

The aim was to create a system with its own identity and originality. The signage and information system therefore has a clear design language and picks up on architectural elements of the new building. A colour concept facilitates orientation. It welcomes and informs students outside (car park, campus), guides them to the entrances and inside the buildings to the desired departments and facilities. The focus is on legibility, accessibility and recognition. A solution was developed that does not follow short-lived trends, but is durable in form and materiality.

Questions & Answers

What typeface is used in the Hwg Campus Lu Wayfinding System?

Answer

Hwg Campus Lu Wayfinding System uses the open Roboto typeface.

Which material forms the frames of the Hwg Campus Lu Wayfinding System signage?

Answer

Hwg Campus Lu Wayfinding System signage frames are made of aluminium.

What is the base material for the signage frames in the Hwg Campus Lu Wayfinding System?

Answer

Hwg Campus Lu Wayfinding System signage frames have a concrete base.

Into what type of panels is the Hwg Campus Lu Wayfinding System logo milled?

Answer

Hwg Campus Lu Wayfinding System logo was milled into glass fibre reinforced concrete panels.

What feature of the Hwg Campus Lu Wayfinding System indicates building numbers at night?

Answer

Hwg Campus Lu Wayfinding System building numbers are illuminated at night.

In which year were the signage elements of the Hwg Campus Lu Wayfinding System implemented?

Answer

Hwg Campus Lu Wayfinding System signage elements were implemented in 2024.

On which campus is the Hwg Campus Lu Wayfinding System installed?

Answer

Hwg Campus Lu Wayfinding System is installed on the campus of the University of Business and Society in Ludwigshafen, Germany.

Which award did the Hwg Campus Lu Wayfinding System receive in 2025?

Answer

Hwg Campus Lu Wayfinding System received the Bronze A' Graphics, Illustration and Visual Communication Design Award in 2025.

Which surface finish is applied to the powder-coated aluminium frames in the Hwg Campus Lu Wayfinding System?

Answer

Hwg Campus Lu Wayfinding System aluminium frames are powder coated with a high performance film.

What design considerations were made in the Hwg Campus Lu Wayfinding System to accommodate users with low vision?

Answer

Hwg Campus Lu Wayfinding System provides high-contrast font colour against the background and accessible information boards with tactile lettering to accommodate people with visual impairments.

Bronze A' Design Award Winner