Pepsi Smart Can
Golden 2025

Pepsi Smart Can

by PepsiCo Design and Innovation

In a world where digital noise can be overwhelming, the Pepsi Smart Can emerges as a refreshing innovation. As the first of its kind, the Pepsi Smart Can invites a new generation, those thirsty for more, to explore unique experiences. Initially conceived to celebrate the launch of the global Pepsi redesign, the Global Beverage team developed a unique, always-on platform that sets the stage for the future of interactive storytelling.

Questions & Answers

8

1

Which classifier descriptor identifies the form and function of Pepsi Smart Can Beverage?

Answer

Pepsi Smart Can is labeled as Beverage.

2

What type of platform does the Pepsi Smart Can Beverage feature?

Answer

Pepsi Smart Can features an always-on platform.

3

What product launch did the Pepsi Smart Can Beverage originally celebrate?

Answer

Pepsi Smart Can originally celebrated the launch of the global Pepsi redesign.

4

What kind of experiences does the Pepsi Smart Can Beverage invite users to explore?

Answer

Pepsi Smart Can invites users to explore unique experiences.

5

Which award did the Pepsi Smart Can Beverage receive in 2025?

Answer

Pepsi Smart Can received the Golden A' Advertising, Marketing and Communication Design Award in 2025.

6

In which award category was the Pepsi Smart Can Beverage recognized?

Answer

Pepsi Smart Can was recognized in the A' Advertising, Marketing and Communication Design Award category.

7

Which team developed the always-on platform for Pepsi Smart Can Beverage?

Answer

Pepsi Smart Can features an always-on platform developed by the Global Beverage team.

8

Which content themes does the Pepsi Smart Can Beverage platform focus on?

Answer

Pepsi Smart Can platform focuses on content themes of music, sports, food, and fashion.

Golden A' Design Award Winner

Explore the complete story behind Pepsi Smart Can, an award-winning Advertising, Marketing and Communication Design by PepsiCo Design and Innovation.

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